![]() ![]() Retailers like Best Buy, RadioShack, and Office Depot say they will continue to carry Kindles, but they may soon realize that Amazon is not their friend. Will other retailers drop the Kindle too? "Amazon still needs a way to get the hardware into people's hands," says Gillis. However, Amazon could find itself in trouble if other retailers follow suit, depriving the company of valuable real estate in places where people shop. ![]() "A vast majority of Kindle sales are made through its website," says Roger Cheng a CNET. "That makes it less attractive for major retailers to carry Kindles in their stores." "Amazon has been selling lower-priced tablets at thin - if any - profit margins to boost sales of digital media" from its online store, says Mae Anderson at The Associated Press. "If I were Walmart, I certainly would not be encouraging my customers to go down the path of owning a Kindle and buying things from Amazon." "Every time you pick up your Kindle, they're trying to get you to buy patio furniture" at Amazon, Colin Gillis, an analyst, tells The New York Times. Walmart and Target view the Kindle as a "Trojan horse," since the gadget makes it easier for customers to buy products from Amazon. ![]()
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